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The Culture Code: Culture is Key

Great teams have three things:


  • Great leadership

  • Great people

  • A great culture


Culture is the glue that holds everything together. Culture is what we do, how we do it, and why we do it. Anytime I work with a team, one of my biggest goals is helping them become the most connected team they can be by helping them create a stronger, more defined culture.


Daniel Coyle wrote one of the best books on culture that I have read titled The Culture Code. He says culture is living relationships moving towards a goal together.


How do you create a championship culture where everyone can thrive?


Daniel Coyle says you have to have three things:


  • Direction

  • Connection

  • Shared information


Direction is defining where we want to go, what we want to do, and how we want to do it. Direction is defining the kind of culture we want to have. The leader defines the direction with the help of the team by learning what everyone wants to get out of working together and combining it with the goals, values, and expectations of the group.


Connection is bringing people together. When the culture is strong, people grow more connected when facing adversity, and when it’s weak, people pull or tear apart when facing adversity. You build connection by spending time together talking and being around each other, especially in spaces that have nothing to do with work.


Shared information comes from a having a culture of feedback where we can coach each other and be coached. It’s our ability to bring our own thoughts, opinions, and experiences to the team to figure out what is best for everyone. The best cultures create a safe environment where people feel confident and empowered to speak up.


Culture is like trust: It is built in drops but lost in buckets. It is also like a fire. It takes time to build and start and you have to put in the work to keep it going. But if it goes out, you can always get it back by doing the work it took to build it in the first place.


Culture is the difference maker that helps teams go from bad to good and from good to great. Have a goal to be the most connected team you can be by having a strong culture.


Something to Think About


1 - What kind of culture do you want o lead or be a part of?

2 - When are you and your team at your best?

3 - When are you and your team at your worst?

4 - How can you create a culture where you are operating at your best as often as possible?


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